trance
98/99 was trance's downfall from a production and creative level. The cheap gimmick of the build-breakdown-anthem was what allowed it to become so commercial and so successful. Pure trance is very repetitive, unresponsive, hypnotic, and is an acquired taste.....the exact antithesis to the music that dominated the club scene in 98/99. Thing is......people are stupid. They have neither the intelligence nor the patience nor the introspection to appreciate something like trance, so they virtually ignored it for most of its existence until trance developed these singalong melodies and flighty, ethereal orchestral chords. Only when trance brought itself down to the level of the lowest-common denominator of music listeners did it become wildly popular on an unprecedented level. And like anything, it created a theme. A gimmick, in the form of shallow breakdowns and trite, limp anthems. And like any gimmick, it needed to be exploited, milked dry, chewed up and spat out. Trance producers became addicted to the insta-fame the new Anthem Trance gave them. A lot of them started making a very comfortable living, and they refused to go back........they refused to take risks, refused to innovate, refused to produce, succeed, and excel in music. They grew lazy and complacent. It was far easier, after all, to simply replicate the same song over and over again with the same template, with a few minor key changes. They churned out, instead, Pulp Trance, manufactured assembly line McTrance, commercial schlock intended for mass consumption. The music, like breads and circuses, distracted the ignorant peons from what trance was supposed to be doing to them. They ate it all, of course. Like greedy little consumers, they swallowed the tra(sh)nce whole and asked for more, never thinking about the care or quality of the culture that once fostered it. Like a seed passing undigested through the body of a bird, they drifted in and out of the rave scene, devouring the products of trance but never thinking to enrich and strengthen the community; like parasites, they became docile spectators, free to engorge themselves on the superscene they're told to worship; never to participate, never to involve, never to self-actualize. And then they proceeded to think that they were (and still are) somehow more cultured and evolved than the rest of society because they listen to this bumping underground trance music, unaware that trance is utilizing essentially the exact same tricks, techniques and sacharine schmaltz that they so loathed about the pop music world. Trance became instrumental pop music in 1998. That's why it became so popular. Nothing "beautiful" or "magical" about that.
The Urban Dictionary Mug
Very basic mug but does the trick!
The mug is a gift for our Fantasy Football league winner…or loser. I'm not sure yet; it's a bit of a spoof that will be disclosed on Thanksgiving.

This will be the perfect gift this winter! It even came in a nice little box. The mug seems to be of good quality. It was a bit pricy, got to be honest, but it’ll be very well received.
Would have like the entire cup with purple color. Not just the part with the slogan. It's a nice cup!
It was fantastic very good quality.
The printing, the Word and it's definition -- were not quite what I expected. And the same word definition ordered on two different mugs, and yet each was described / defined differently.
This was easy to order although I wish the preview pics showed the next on both sides once you finish customizing. But I appreciated that if the text doesn't fit they email you and ask what you want it to say. Came out great and I can't wait to give it as a gift
Sent to a friend. He loved it!
Well printed, the mug's ceramic is of good quality, I'm not sure what else I can add. I am surprised it could be printed and shipped so quickly based on my earlier experience printing/kiln-firing/baking this kind of product. Well done.
Funny cup that my girl absolutely loved!
my partner thought it was very silly
I’m excited to have gotten it. I’m going to give it to a man at my church that volunteers this time and won’t stop working! So the inscription is perfect for him.
Easy to order and customize. Very tough, solid, and well-made. Nice and hefty in the hand.
Looked great and delivered fast.

urban dictionary is my personal lifeline to the divine, thank you for selling me a $35 coffee cup that I gave to friend, bought another and gave that another friend. Likely asking, rather in need of, a six or more discount code, for six or more gifts to friends! Xoxo
Perfect way to start my day!

The mug looks great and hasn't faded after multiple runs through the dishwasher. It microwaves well, and the text is sufficiently unruly.

The mug arrived very packed and on time. I love how well crafted the coffee mug is. I plan on ordering other merch from URBAN Dictionary soon. Thanks.
fantastic, personal gift to share with anyone!

Exactly as I ordered it. Shipping was perfect, got updates, accurate date of delivery, and no damage. This is a gift for my little brother.
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