hypermodernity
Hypermodernity is a design-oriented heuristic that assumes that the part, when deconstructed to an attribute, can become GREATER than the whole. This is in contrast to postmodernism which posits that the WHOLE is greater than the sum of its parts. A great way to counterpose postmodernism and hypermodernity is to say that while postmodern has an (anti-) object-orientation hypermodernity has an ATTRIBUTE-orientation Hypermodernity exists in an increasingly fault-tolerant user experience in which objects are being deconstructed to their skeuomorphs (mimetic attributes). A tangible example of this is the touch-screen keypad replacing the flip phone keypad. This has measurable impact on cultural consumers; who now define a product as an intersection between form and function (analogous to whole and sum-of-parts unity in modernism). Form-function unity induces a parallel revolution in material design and composition. (Even the term “material design” is an oxymoron in postmodernism.) The increasing prevalence of skeuomorphs in disparate technological contexts and mediums means that culturally, the fake converges with the real in a hyperreality or augmented-reality-as-an-interface existence. This is evidenced by the rise of virtual reality, Google glass, Pokemon Go, virtual geo-cache incentivization, and most significantly, false social nodes (filter bubbles) created by online social networks that have an off-world impact.
The Urban Dictionary Mug
Arrived speedily and exactly as pictured.
I LOVE GETTING THE FUCKING MUG
The wife absolutely loved it for her birthday

it was the best and it was so worth the 10000000000 dollars
Can we really send one to Trump? That's where mine is going. Anyone who gets it will see it as a compliment, I'm sure. Love my mug and love that new "urban dictionary" term: Celebritrash. It'll be in the mainstream dictionaries next week.
My friend saw the message on the cup ordered at a mutual friends house. We think it’s hilarious so had to put it on a coffee cup. Funny, great Christmas present. If she can’t use in public she can always use at home for pens and pencils on her desk!
Bought the "Bump Down" mug for my boyfriend, he thought it was the greatest and couldn't believe I'd actually found something with the phrase on it!
Great mug but i can't manage to get it out of my asshole again

First heard the term “Cheddar Headed” from the song Feel Good by the Gorillaz. Had to look it up and found the definition hilarious and at times very true! So......had to have it! Took it to work and it definitely made an impression. Hahaha!
This was purchased as a gift , and it describes the recipient perfectly . It arrived sooner than expected, and I am very impressed with the quality .
The mug I ordered was exactly as described on the site. The shipping was fast as well. I will buy from these people again.
Cute mug, arrived promptly in great condition. I like how you can choose background color & change wording. Will feel cheerful when drinking my coffee in this :)
Heavenly Mug This mug has been sent from the heavens. I'm too broke to buy it. But one day... I will. I will be mugged, dammit!
Why am I here? I don't know how I got here, but I can't stop writing weird things on the cup...😅 Help me. I have a test to study for. A family. Also, if I wasn't broke I would buy 10,000 of these mugs. They look highly entertaining. Love this website, and I probably will fail the test. 🙃
I took time designing it but wasn't sure, online tools being what they are, that what I was seeing was for sure what I'd get. Very much appreciated the customer service communication which verified that what I'd designed was what I wanted, and the shipping was quick too.
Item came on time as promised
Came within a week and it's exactly what I ordered, my friend will love it!
Sus cup I bought the sus mug for the sus king Daequan
Good quality, packaging shipped well, arrived quickly.
My mug came in broken but Urban Dictionary replaced it at no extra charge!
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