Advert Irritation
Advert irritation is a symptom of Counterproductive Advertising and is what happens when an advertisement is incorrectly targeted or when an advert is seen too frequently. There are two possible reasons why this happens: 1 The advertiser believes that screening the advert at every opportunity will increase sales; research by In Skin Media and RAPP Media shows that it just annoys people and makes them less likely to buy. 2 The belief that an advert made for the United States’ will be successful in the United Kingdom. The reasoning being that because UK customers understand the language in which the advert is made, they’ll identify with the product and everything else will fall into place. The advert may be well presented, but the customers are irritated by it either because the concept is alien or the presenter is unfamiliar. The worst possible scenario is incorrect targeting and too frequent exposure. This happened with an advert for Lenor fabric softener screened in the UK during 2015. Originally made for the US market, it featured a minor American actress, Amy Sidaris, who was unknown in the UK; Sidaris’ manner was very much “in your face” which didn’t go down well with the more reserved UK customer base. A typical reaction of people watching was “who does this blonde bimbo with the big bristols and the weird accent think she is telling me how to do my washing?” This irritated reaction to the advert means that the customer is less likely to buy the product.
The Urban Dictionary Mug
up ya bum
Fast shipment Better than expected!
Customer service was very responsive and helpful
Wowzers
Every web purchase should be this easy! Love it!
Great quality, although a high price for a mug! Printed really nicely and came out really well. $30 worth the laugh.
High quality finish
I just love mugs
balls
HA HA I USED FUNNI NUMBER FUNNI NUMBER GO BRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRRR
gave it to my mom, she was proud. (shes dead)
My maiden name was Puddy and I just loved this mug that defined what Puddy means! I bought one for my brother as well as one for me… And this is the first time in all of our 70 + years that we have heard Puddy defined! We both are super grateful!
The color of the block highlighting the subject word was labeled "Flamingo Pink", but on the mug, it's actually closer to lilac and the woman I bought this mug for loves the color pink. I do like the apparent permanence of the design on the mug, I'm just disappointed with the inaccuracy of the color.
One day when I was walking down the street a man gave me this mug and said that it will be the best thing that ever happened to me, when I got home I filled the mug with the most delicious coffee and I became a penis. this is the best mug in the world thank you kind stranger for giving me this.
quimsy is my son's name. i find this mug overwhelming. there not man things in my possession that i find as overwhelming as this mug
Ah SlaTT Th1S mUg g0T M3 oN THa7 T1M3... S1PP1N L3AN OuT D1S sH1t 🧛♂️💉 *JuS7 A J0k3 vAmP 🤟🏿
This helped me figure out what the word meant when my 35 year old father said he would beat my doonies down. For context I am 12.
Great, it was a gift and he loved it
These mugs are great! Great Quality and variety of colors also!
Awesome mugs!
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