Verdadism

"Verdadism means to empower yourself with your own truth and to go for it." The primary purpose behind the paintings of Verdadism is to precipitate social change, to promote an understanding of humanity and to teach tolerance and the self-empowerment of the individual. In Verdadism, the intent of the artist is to make a personal connection with the viewer through the act of involving the viewer in an actual experience in the artist's life. The viewer is encouraged to acknowledge the universality of human nature and the artist invites the viewer to open their mind to the concept that we are all human beings with shared common experiences.