the liar's dividend

The Liar's Dividend is a phrase (of unknown origin) in popular culture that has crept into the common English language via journalism and social media, especially during the 21st century. The Liar's Dividend can be referred to as a phenomenon in social psychology where the instigator of a lie can subsequently benefit from that lie by sowing seeds of doubt upon a controversial topic or a person / person's motives due to an effect known as "The Liar's Dividend". In September 2020 the phrase was mentioned in a YouTube discussion in the media relating to Donald J. Trump the 45th President of the United States of America where a commentator stated: "... Its called 'the liar’s dividend'... Once you put the information out there, you set the agenda and then you drive people's perception around what reality is ... people tend to believe what they hear first, what they hear the most.”