Societal Ninja

Societal ninja (noun): an issue that caused great discourse in society. The issue was once at the very forefront of mainstream media’s attention, causing fierce debate and social divide along community lines; racial, religious, political, ethnic, gender and/or age. The issue is often deeply rooted in history and culture. Suddenly, the issue is gone without a trace from mainstream media; the key is there must be no resolution or majority acceptable action reached. The issue falls from the forefront of media often because another story breaks, acting as a ninja’s smoke bomb, and media never returns to the issue until it reappears as a result of the offenders actions-no more CNN or FOX headlines.