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Advert Irritation Mug

Advert irritation is a symptom of Counterproductive Advertising and is what happens when an advertisement is incorrectly targeted or when an advert is seen too frequently. There are two possible reasons why this happens: 1 The advertiser believes that screening the advert at every opportunity will increase sales; research by In Skin Media and RAPP Media shows that it just annoys people and makes them less likely to buy. 2 The belief that an advert made for the United States’ will be successful in the United Kingdom. The reasoning being that because UK customers understand the language in which the advert is made, they’ll identify with the product and everything else will fall into place. The advert may be well presented, but the customers are irritated by it either because the concept is alien or the presenter is unfamiliar. The worst possible scenario is incorrect targeting and too frequent exposure. This happened with an advert for Lenor fabric softener screened in the UK during 2015. Originally made for the US market, it featured a minor American actress, Amy Sidaris, who was unknown in the UK; Sidaris’ manner was very much “in your face” which didn’t go down well with the more reserved UK customer base. A typical reaction of people watching was “who does this blonde bimbo with the big bristols and the weird accent think she is telling me how to do my washing?” This irritated reaction to the advert means that the customer is less likely to buy the product.

Tee Hoodie

The Urban Dictionary Mug

Ceramic mug (11 oz)
Printed on-demand just for you
Dishwasher safe
Microwave safe
Word on front, definition on back
Comfortable handle
Every order personally reviewed

Customer Reviews

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62
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This mug has made me so happy. This is more than I could have ever wanted in life.

Quandale D. May 1

My friend loved it.!!

vivi w. May 1
✓ Verified Purchase

I like it, but not a lot. Also, the mugs are overpriced.

Material G. May 1

i luv it! great quality and actually the same hight as mossoflife!

maddie w. May 1

Loved it, my co-workers liked the mug.

Slag May 1

best mug every i get to wake up every morning to sip out of my sexy lama mug

vcuhhuvfr Apr 30

I really like this mug. It’s quite bizarre and helps me live a quiet life in my small town of Morioh, Japan.

Chandler T. Apr 30

briliant buy great gift for my grandkid! love it!

maddie w. Apr 30

This mug saved my life from spiraling down a deep dark path.

Jeffery E. Apr 29

Great present for my wife, she uses it all the time, and it's her to a T.

Daniel S. Apr 29
✓ Verified Purchase

I love it. High quality. Just as I had hoped.

David M. Apr 29
✓ Verified Purchase

This mug looks great! I love it!

Rebecca J. Apr 28
✓ Verified Purchase

I have a crippling addiction to these mugs, i have 459

Rowan P. Apr 28

This mug is wonderful it’s so funny and I gave it to the kid that made the Definition and he started dying laughing

Luke K. Apr 28

War. War Never Changes. War, war never changes. In the year 1945, my great-great grandfather, serving in the army, wondered when he get to go home to his wife and the son he never see. He got his wish, when the U.S. ended WWII by dropping an atomic cloud on Hiroshima and Nagasaki. The world awaited Armageddon, instead, something miraculous happened. We began to use atomic energy as a nearly limitless source of power. People enjoyed luxury once thought in the realm of science fiction. Domestic robots, fusion powered cars, portable computers. Then, in the 21st century, people awoke from the American dream. Years of consumption led to the shortages of every major resource. The entire world unraveled. Peace became a distant memory. It is now the year 2077, and we stand on the brink of total war, and I am afraid, for myself, for my wife, for my infant son, because if my time in the army taught me one thing; is that war, war never changes.

ha h. Apr 28

Excellent satire - didn't see comments to that end, so find it hard to fathom if most readers, in turn, didn't laugh out loud, and say so. But apparently not.

Michael T. Apr 28

I am gonna buy it and give it to my nine year old brother

Deni B. Apr 27

Super Funny Mug 😂

Emmanuel D. Apr 27

best mug ever spittin nothin but fax

Thomas J. Apr 27

i fucking hate your mugs and shirts

annette Apr 26
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