Escalade

An SUV manufactured by Cadillac which uses either a frame from a Chevrolet Tahoe, Avalanche (EXT model), or Suburban (ESV model). Starting at a little under $50,000 US, these trucks are a blatant status symbol amongst young Urban people and senior citizens, the later being a more traditional fanbase for Cadillac. Escalades were made popular from hip-hop artists and have traveled into the mainstream. The vehicles themselves are highly decorated with chrome and Cadillac decals to show prestige. Their only true claim is that their engine is the biggest of the full-size SUV market (second only to the Porsche Cheyenne, which classifies as a mid-size SUV). The EXT model is a crew-cab pick-up, similar to the Chevrolet Avalance. The ESV model is a full-sized utility, similar to the Chevrolet Suburban. The Escalade transcends the typical age braket as an SUV, appealing to young men, well-to-do family moms, and old rich white folks.