Advert Irritation
Advert irritation is a symptom of Counterproductive Advertising and is what happens when an advertisement is incorrectly targeted or when an advert is seen too frequently. There are two possible reasons why this happens: 1 The advertiser believes that screening the advert at every opportunity will increase sales; research by In Skin Media and RAPP Media shows that it just annoys people and makes them less likely to buy. 2 The belief that an advert made for the United States’ will be successful in the United Kingdom. The reasoning being that because UK customers understand the language in which the advert is made, they’ll identify with the product and everything else will fall into place. The advert may be well presented, but the customers are irritated by it either because the concept is alien or the presenter is unfamiliar. The worst possible scenario is incorrect targeting and too frequent exposure. This happened with an advert for Lenor fabric softener screened in the UK during 2015. Originally made for the US market, it featured a minor American actress, Amy Sidaris, who was unknown in the UK; Sidaris’ manner was very much “in your face” which didn’t go down well with the more reserved UK customer base. A typical reaction of people watching was “who does this blonde bimbo with the big bristols and the weird accent think she is telling me how to do my washing?” This irritated reaction to the advert means that the customer is less likely to buy the product.
The Urban Dictionary Mug
I nutted in the mug. Loved it!!!!!!!!
I fucked this mug so hard, It became pregnant
Exactly as I ordered it. Shipping was perfect, got updates, accurate date of delivery, and no damage. This is a gift for my little brother.
i was put on a list for buying this mug. 10/10 would recommend
Great customer service and was a fun surprise for an inside joke to a coworker. 😊
Nice cup! Seems to be a quality piece.
This mug reminds me of when I was happy. When I was a wee little winker enjoying the wonders of this life!
The, "Wenomechainsama" Mug has amazing quality and an amazing definition! Can't belive my child's generation is so funny! Love - Sharen, 55, On facebook !<3
this mug reminds me of my cat, it does nothing and cant pour me a nice cup of joe. It is horrible, it doesn't tell nor does it allow me sip on it. It stops me from drinking from it, its like the mug is trying to torture me.
love this mug! Goes perfect with the Morbius meal.
Had no idea my name had a definition!!
Bought for an inside joke. Perfect.
i love the schizophrenia mug its amazing
This cute mug reminded me of a quote from an obscure biography I found quite by accident in a tiny hole-in-the-wall 2nd hand shop in Portland, ME in 1987: 'The Life and Times of Lazarus of Bethany'. Quote: " We are all walking wounded held together by the scars of our forbearance and the charity of our sisters and brothers." Truer words have never been said.
Love it . Its me down to a T
unlike most mug customization, you can say whatever the fuck you want. Bravo!
i liked that the mug had my name on it and a funny definition, i will definitely buy some for my friends(with their names of course).
I bought it as sort of a gag gift for my son and his new girlfriend and they loved it
I haven't even bought it, it smells nice
nice quality, vivid image
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