Hollister Co

Hollister Co. is a clothing line brought to you by Abercrombie & Fitch. The Hollister store is all about setting and imagery. Every store entrance is sheltered by a small spanish tile roof that appears to have been weathered over the years of tropical storms, and the golden bake of the sun. Stores are filled with tropical florals, mostly palmish faux plants that give you the feeling of being whisked away to a far off place with sandy beaches and good times. Depending on the season the store always has a fresh aroma hovering over its apparel giving off a sense of lush cleanliness and exclusivity. The lighting is dim inside the surfer hut where various clothing items are emblazened with golden spot lighting. A plethera of pop culture magazines and happy go lucky albums are lined in small cubby's along the front of the counter, and surf boards are hung behind the cashiers on the sea blue wooden tounge and groove walls. Loud music plays throughout, and there are plenty of plump leather arm chairs to sit in simply to relax and enjoy the experience. The seating area closely resembles a seating arangement in a cabin around a warm fire, with plush plaid blankets flung over worn leather chairs and aged southwestern rugs strategically placed along the painted hardwood floors. Hollister Co. is a personal get away, where you can experience the feel of coastal culture in your own suburban backyard. Just a few minutes in the store will give you the feeling that you've just reached your vacation destination where you can let loose and enjoy the layed back life style. All of the clothing items have a worn in weathered look to them like they've all been hand washed with nothing more than sea foam and a bar of hand soap. With truly unique fittings and styles... Hollister tends to be a trend setter when it comes to lifestyle clothing brands. All clothing is made of top notch material for durability and quality. Some are turned off more by the staff than by the actual company itself. Hollister advertises a certain youthful sexiness that sadly attracts a less than humble crew to stock shelves and stand around idly in self absortion while you roam around in the store and soak it up for yourself. However, if you can see past the mild sense of vanity that plagues the staffers... you will most likely find that Hollister is a quite enjoyable place for the youthful shopper.