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Used to refer to pictures of people on social media and dating websites who look drastly different in real life from their picture on [the internet]. This deception can be acheived by picture editing software (e.g photoshop), and different camera angles to make the person seem more attractive ( or skinnier) on social media and dating sites. The IRL coefficient is generally applied by the viewer to lower the [expectations] of the [attractiveness] of the person in the picture. This is the result of catfishing techniques which can be quantified to predict how different a person appears in their profile pic to that IRL
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