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"That's not it" commonly used as "Das not it" refers to someone or something being so [irrelevant] and unpopular that it or they become not it. Being not it means that you and your comments are so [irrelevant] that no matter what you say after you cannot come back to "it" status for a good 30 minutes at least. Unless you so not it that it's [impossible], this happens a lot as well. The complete opposite of "Dassit!" Which means of great acceptance and pleasure. You either "it" or "not it".
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