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Similar to meme wrangling, this is a technique used by some on Facebook to populate their page. It consists of trawling [the Internet] for funny/pithy/pretty images and sayings, copying them and then posting them to your own page. Often used by narrow-focus groups to provide content for their [followers], this is also a means of generating income, since the more 'Likes' you get, the more your page is worth to a potential [advertiser].
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