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A male who wears too many Hollister branded articles of clothing. A hollifag will often [pop the collar] on the shirt he's wearing and possibly wear pre-faded jeans with pre-made holes in them. Hollifags do not care about what is proper or what is [reasonable], and they pride themselves in their expensive wardrobes. The term, hollifag, may also be applied to people who wear excessive amounts of [American Eagle], Billabong, Aeropostale, etc. due to the similar styles and attitudes found.
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