Customize - Urban Dictionary Store

Pro Customization

Create unique products with your own words and definitions

Preview

Personalize Your Design

Your Word

Your Definition

An American lifestyle brand aimed at those aged 18–22, [Abercrombie] & Fitch (often shortened to [Abercrombie]) has over 300 locations in the U.S. due to its extreme popularity.

It operates under a theme of outdoor adventure. For example, the "canoe store" look, and outdoorsy photos employ this tactic. Always in grayscale, Abercrombie & Fitch idealizes the fit, young, and sexy, making use of near-pornagraphic photos — a tactic which has governed controversy. [Electronic] dance music is played at sometimes 90 decibels, and [lighting] is always dim in-store.

Abercrombie & Fitch markets itself as an upscale retailer, after opening its Flagship store on Fitfh Avenue. The use of high-grade materials and "body conscious" clothing have spawned the slogan "Casual Luxury," which is reflected in the clothing style and its prices.

Other divisions of Abercrombie & Fitch include:

abercrombie: The children's brand of Abercrombie & Fitch, aimed at those aged 7–14.

[Hollister Co].: The Southern California-themed brand, aimed at those aged 14–18.

Gilly Hicks: The Sydney, Australia-themed brand, specializing in women's underwear, aimed at those aged 18 and up.

Ruehl No.925: The post-collegiate brand, aimed at those 22–35. Now defunct due to poor sales.

Text fits

Menu

Pro Customization

Preview

Personalize Your Design

Shopping Assistant