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Verb. - To choose one's friends based on their race in order to end up with a thoroughly multi-ethnic social circle, with the goal of appearing as a sensitive, varied [individual] who doesn't see color. This is normally carried out by [white people]. Named after Benetton clothing company ads from the nineties, which were multi-ethnic to a fault. The word is rarely used by [those who] do it. An offshoot of quirk hunting.
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