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The study of what is considered "normal" and "the norm"—not as natural facts but as social [constructions] that shift across time, culture, and context. Normatology examines how norms are created, enforced, internalized, and contested. It asks: who decides what's normal? How do norms regulate behavior? What happens to those who deviate? Drawing on sociology, anthropology, and psychology, normatology reveals that the "normal" is never neutral; it is a tool of social order, often excluding or pathologizing [marginalized] groups. [Understanding] normatology helps resist the pressure to conform to arbitrary standards and recognize that today's deviance may be tomorrow's norm.
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