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1. [The holy grail] of footwear, a brand-spankin’-new pair of shoes (or other garment) that you summon from [the mystery] backroom after enduring the tragic fate of trying on bacteria-infested display models. 2. That euphoric moment when you [confidently] declare, “I’ll take a freshie!” to the part-time, acne-faced employee, who now understands that your standards are higher than Skid Row, LA. 3. The embodiment of newness with the sweet smell of retail victory, often accompanied by a strut upon exiting the store, because nothing says "winning" like a new pair kicks that haven't been through months of fake-buyers who pretend they can afford $19 sneakers.
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