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A particular group of people that only dress and act gothic when it's popular to do so. Hot Topic goes through certain "phases" in their merchandising. Sometimes they cater to the punk kids. Sometimes they cater to the emo kids. And sometimes they cater to the goth kids. But the goth kids I make reference to are not bona-fide goth kids. They are only goth kids when it's their turn at Hot Topic. But when their turn ends and Hot Topic turns emo once again (they never cater to the metalheads, Hot Topic metal is trash) they may in fact be normal kids. dressing in normal clothes and acting like normal kids act.
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