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A sound call used by members of Dollarama-themed [Facebook groups], to identify other in-group members whilst shopping at the popular Canadian franchise. Meant to resemble the sound of a crow call, one group member will cry "caw caw" while at Dollarama. To which, a passing by member, upon hearing the call, will then reply with "caw caw." This exchange indicates the presence of fellow group members. ––– The term [originated] in the late 2010s, from Dollarama-themed [Facebook groups]. It was popularised during the 2020 Coronavirus pandemic, when membership to these groups increased as a result of Canada-wide lockdown orders.
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