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Jeon Jungkook of BTS The Director of Korean Language Research Institute mentions how Jungkook is one of the persons, helping redefine the hegemonic/westernized beauty standards. “Jungkook is replacing the beauty of James Dean”. Many have praised Jungkook for his unique fashion style that always ends up becoming a trend. Fashion Icon Jungkook proves himself to have an extraordinary sense of style, who’s redefining beauty standards.
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