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A hand-held device which serves as a cellular phone, personal organizer, wireless Internet browser, speakerphone, long-range digital walkie-talkie, and mini-laptop which can send and receive email from just about anywhereThis status-game also extends to the [hierarchies] of corporate “roll-out” of [BlackBerrys] –to the issues of who has one and who doesn’t. Becoming part of the BlackBerry tier, however, brings its own status-anxieties: now your boss knows you have a BlackBerry, he or she will be expecting you to use it properly,i.e. instantly, constantly. Here’s how reporter Janine Gibson captured this: The “tiered roll out” … common to every [organization] that gives [BlackBerrys] to its staff means that anyone who is likely to send you an email at 11pm or at the weekend is senior to you. And they know you’ve got a BlackBerry. If you don’t respond swiftly then you
don’t care enough to check. Over a period of weeks, this can result in two symptoms:paranoia and obsessively speedy reactions. The culture of the company you work for has
already changed at “higher tiers” without you realizing, and now you are part of it.

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