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A mall store that caters to upper-middle class suburbanites, with brilliant ad campaigns. You may think their clothes are slutty (which some are) or preppy (which most aren't), but in reality their marketing scheme has worked on you, too. Their goal, when they changed from being an outdoors store to a teenage fashion mecca, was to spread the word-and it worked. Everyone knows what Abercrombie is, and whether you like it or not, you are buying into their campaign by acknowledging their existence. If you really hated them, you'd ignore them, and not waste your precious time bitching about their ripped jeans. Sure, it might be a waste of money, but it's not your money, so get over it. And whoever said LLBean was preppy was completely wrong. So basically, Abercrombie & Fitch is a store where you can buy clothes that may or may not be overpriced, but they are a corporation with brilliant marketing executives. You gotta give them props for that, because they probably make more money than you EVER will.

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