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B'grrness first came into use in [California] in 2004. It is used primarily as an [interjection] (1), though is often used as an adjective (2), and less commonly can be found in virtually any part of speech (3). It was coined by John-Clark Levin with the purpose of sounding like valleygirl-esque doubletalk (similar to the [Ishkabibble] of the thirties). B'Grrness has since gained momentum with the help of internet bloggers who are trying to push the word into mainstream usage.
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