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An either ironic or extremely wrong pronunciation of "meme" depending on the context, in similar fashion to the "frageelay" gag in A Christmas Story. Suggests (1.) obliviousness to Internet culture or a bad attempt to fit in. In its more common (2.) ironic usage, it's used to mock mainstream Internet culture, proliferation and exhaustion of memes, and other bad parts of the state of modern memes.
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