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Snapchat filters are created by Snapchat (hence the name) and used by Snapchat users in order to optimize the fun of using the popular mobile app. The hoe filter is one of the most popular filters, as it is frequently used by hoes (hence its name). The filter itself has an innocent design adding dog ears and tongue on the face of the individual placed in the center of the screen, e.g. a hoe posing with 'adorable' dog features.
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