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Originated from a Youtube video by I Hate Everything, designed to show how little effort goes into humor like Deez nuts, What are those, or the topic of the video, Damn Daniel. In the video, he places a potted plant on a table and starts yelling "Durr plant!" repeatedly, while pointing at the plant. This simple joke soon turned into the thing it is mocking, and started spreading across youtube thanks to the fans of IHE.
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