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The people with the confidence and quick timing to make comebacks, the coolness to sound interesting, and the general knowledge to talk to anyone normal. Since most people aren't confident, fast, or interesting, they can't become popular. The rare case of someone who knows nothing about general knowledge because they don't like it will have it worse off though, especially if they have the other skills, because they will seem like a try-hard if they act popular. This goes for any age but popularity is 1 in high school when people's social interest is at its most superficial.
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