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A form of internet game (term used loosely) where players form a clan or team by getting as many people as possible to click a link that leads to a page full of adverts, spyware, IP reading and lagging. The people with the most clicks to thier name get some manner of cheap receipt, such as an outwar t-shirt, or pittyful cash payment which must be collected in person from afghanistan (so no-one ever collects it). To actually be anywhere close to realising the top spots, much money and time must be given to conning innocent n00bs to the site, which probably outweighs the cost of the return prize.
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