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1. A loosely adhered-to marketing term used to refer to an adolescent to twentysomething male who shows off and makes a scene of himself. A mook personifies the adoption of trends for the sake of commercialism and the mindless celebration of childish masculinity. Particularly featured on mtv 2. That guy at your high school who used to be really popular when he was an underclassman, but now he sleeps with popular girls to get attention.
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