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A nickname given to Brick Township Nj otherwise known as Brick, Nj located in northern Ocean County, and considered part of the "jersey shore". The exact origin for this nickname is not 100% known, but it was widely used by brick youth in the early 2000's who rode atv's, dirtbikes, and went 4 wheeling in neighboring towns like Manchester and Jackson as a seemed attempt to identify with a rural/country lifestyle. This also correlates with the fact that many summer vacationers from more urban areas of northern NJ, and New York City as well as it's surrounding areas in New York state that frequent Brick and the rest of the shore in the warmer months (known as "bennies") have always referred to the local population as "hicks" a clear indication that many vacationers from the north thought themselves superior due to the proximity of their primary residence to New York City. Ironically most locals of the shore area are first, second, and third generation transplants of the same Northern Nj/New York City area. The use of the "Bricktucky" moniker by the local youth seemed to be an embrace of a stereotype given to them to show they are not ashamed of who they are as well as an embrace of some activities and slight lifestyle variances that they didn't share with the vacationers from the north. Ironically the name Bricktucky grew in popularity around the area and is now used by locals as well as northerners who have caught on to the term and still use it as an intended insult.

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