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members of society across the economic spectrum who embrace behaviors and priorities that are considered vulgar and tacky ; - personal branding via wearing and carrying as many logos as possible - embracing fashion in a blind and all encompassing way -unable to converse about anything but sport (men) or celebs and shopping (women) -aspire to owning a Range Rover Sport -Hold rtheir knife like a pencil and their fork as a conversation aid -vacation only where they can get the food they eat at home -Think David Copperfield was a magician -Think the Ecclestone sisters and Cheryl Cole are posh -Beleive the Cold War was only fought in winter.
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