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A term reinvented by the younger generation. Swag is an abstract and often intangible concept. Generally is used to describe a certain way of carrying oneself that conveys a certain effortlessness in all aspects of life - someone who has "swag" employs a fluid body language and lazy or careless behavior to give off a sense of inner peace and absolute confidence. Clothing also plays a large role in one's swag - generally it is associated with urban hip-hop themed apparel, generally with either bright colors or the prominent use of white so as to appear more "clean". this look does not work for everyone, and is generally only used by the upper class. more poverty-ridden individuals who seek swag can use a variety of clothes - ultimately swag is not about one particular style, but about the individual's ability to find and maintain a style that suits their personality.
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