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"Everyone gets 15 minutes of fame." -Andy Warhol Derived from the quote of Andy Warhol, this term is directed to reality tv or YouTube type "celebrities" who gain recognition and publicity from their (often accidental) video submissions. The use of the word 'frames' is an allusion to the frame speed of video cameras, where 30 frames per second or 24 frames per second is standard speed for consumer/prosumer cameras, thus 15 frames of fame would equal half a second of fame.
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