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1) An awkward drinking posture, manner and style; an attempt to avoid consuming an alcoholic beverage 2) Utilizing an awkward posture or style to avoid consuming alcohol, when you call someone out on doing a Bruce sip, you are calling them unmanly and unaccustomed to consuming strong beverages 3) Apathetic beverage ritual, the “Bruce sip”; consuming an alcoholic beverage by rotating one's head backwards simultaneously rotating the glass forward- keeping the top of the glass perpendicular to the floor
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