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A made-up but seemingly real phenomenon in where some tasteless, generic media or physical item (be it music, tv, literature etc.) which achieves way more attention and profits than which it deserves. It stays at the forefront of media attention from a mere 2 days (not so much a problem) [all the way through] several decades (major annoyance). This syndrome gets its' name from the fact that most modern [mainstream media] seems to hypnotise a large percentage of the population into becoming their slaves/army, often shooting way out of their target demographics. Over the past 5 decades, this syndrome has become more and more apparent, eventually leading to conflicting media/physical items and online wars that no-one cares about. Now, this power can either be used for bad, malicious, world controlling purposes such as [Justin Bieber] and Call of Duty or good, constructive development such as Minecraft and Gangnam Style.

It is currently unknown how people and corporations utilise this formula, but love/[relationships] are somehow involved in every single one. (Justin Bieber's songs, Avatar's romance, most Nick/Disney programs, a certain former little girl's cartoon that involves horses' current generation etc. Even small, obscure references to love such as Tetris' love heart in the high score screen can count. Another possible factor is that following its' popularity, metric fucktons of merchandise are produced, all the way from keychains to butt plugs.

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