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Sentimental and/or dramatic, yet superficial and unconvincing. The word cheesy is often defined simply as "sentimental", but there is a key distinction between the two. A situation is cheesy when the characters, their motives, and/or their emotions are not believable. It is a sentimental moment (it could be extremely sad or happy), but there is a weak connection to the characters or their situation, thus making it cheesy. Many people confuse the two, and it is a matter of opinion to a certain degree, but things can be sentimental, emotional, or dramatic without being cheesy.
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