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"We are the 99%!" is a phrase that was coined by someone in and during the "Occupy Wallstreet" movement. It spread by word of mouth and through the media, including a parody by South Park. It refers to living in poverty or "being part of [the common] man", as most of the wealth is in the 1%. It is used as a [political] slogan, [internet meme], and in a comedic way.
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