Skip to main content
Dictionary
Store
Blog
World
Help
Advertise
Chat
System Status
Information Collection Notice
Trademark Concerns
reCAPTCHA Privacy
Terms of Service
reCAPTCHA Terms
Privacy Policy
Accessibility
Report a Bug
Data Request
Contact Us
Security
DMCA
© 1999–2026 Urban Dictionary ®
Mugs
Tees
Hoodies
Pro Customization
Create unique products with your own words and definitions
Preview
Personalize Your Design
Your Word
Your Definition
An incredibly idiotic marketing campaign launched by Purdue University in October 2010. A play on the school mascot name Boilermakers, the advertisements contain pseudo-empowering statements of Purdue's accomplishments and potential for future impact. Members of the Purdue community are encouraged to fill in the blank, "I am a ____ maker." For example, a young college-educated woman proudly referring to herself as a "baby maker." The purpose of the campaign is unclear, given that the university has no trouble recruiting tens of thousands of entitled, overly confident undergraduates every year, and it seems that the $250,000+ could be better spent amidst the school's current budgetary crisis.
Text fits
Save
Cancel