Skip to main content
Dictionary
Store
Blog
World
Help
Advertise
Chat
System Status
Information Collection Notice
Trademark Concerns
reCAPTCHA Privacy
Terms of Service
reCAPTCHA Terms
Privacy Policy
Accessibility
Report a Bug
Data Request
Contact Us
Security
DMCA
© 1999–2026 Urban Dictionary ®
Mugs
Tees
Hoodies
Pro Customization
Create unique products with your own words and definitions
Preview
Personalize Your Design
Your Word
Your Definition
A very dynamic set of beliefs that serve as a core tenant of political candidate campaigns, yet are not a reliable metric to determine a candidate's worthiness of office. The term represents one or more beliefs in the candidate's belief system. A popular strategy is to campaign on strong core values while avoiding clearing defining what those values actually are. Candidates typically avoiding defining their values and will typically deflect to another talking point. However, when cornered, candidates may attempt to define their values, but throughout the rest of the campaign they are free to add, edit, or remove any subset of their values for the sake of voter turnout.
Text fits
Save
Cancel