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to get strung along over a long period of time with the implicit notion that a great partnership will be the reward for showing commitment. then at the moment of the anticipated union, a betrayal in epically cruel fashion takes place. leaving the loyal party feeling devastated while the other runs off with another 'sexier' partner. the betrayer pointing to the logical nature of "the decision", while completely ignoring the abject cruelty of it's delivery.
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