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--When things go bad during an event you are attending or when you are simply out on the town and an insignificant to major mishap makes the night annoying or a major inconvenience. The phrase came about from a comedian I heard on Bob and Tom radio saying "aw Craig, that's not good for da show". One night while out drinking somebody spilled a drink and I replied with "that's not good for da show" out of no where. Amazed with my slight ingenuity and alcohol induced state, a few more times of the phrase and it stuck with my friends as well. To this day we still use it in our inner circle.
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