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Unjournalism, also called fake news, news satire or mock news, is a type of parody presented in a format typical of mainstream journalism, and called a satire because of its content. News satire has been around almost as long as journalism itself, but it is particularly popular on the web, where it is relatively easy to mimic a credible news source and stories may achieve wide distribution from nearly any site. Generally, the goal of Unjournalism is to make social commentary in a form that provides entertainment. Because news satire or unjournalism relies heavily on irony and deadpan humor, it is occasionally mistaken for real news.
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