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A new type of lad which has spiralled in 2009, mostly all PR's in clubbing holiday locations have been following this trend. Often seen wearing all saints, Lye and Scott, or any expensive label to better themselves from the rest of the crowd. Tiny thin fabric scarfs, jeans rolled up to the knee, espadrilles or basket shoes, or jeans pinned in at the ankle. Girls vest tops that cling to their "defined" chests to show off their bodies and arms. Walks around acting like they could have any girl on their arm, very cocky and modest.
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