Skip to main content
Dictionary
Store
Blog
World
Help
Advertise
Chat
System Status
Information Collection Notice
Trademark Concerns
reCAPTCHA Privacy
Terms of Service
reCAPTCHA Terms
Privacy Policy
Accessibility
Report a Bug
Data Request
Contact Us
Security
DMCA
© 1999–2026 Urban Dictionary ®
Mugs
Tees
Hoodies
Pro Customization
Create unique products with your own words and definitions
Preview
Personalize Your Design
Your Word
Your Definition
–noun 1. a word or short phrase to be communicated, on challenge, to a sentinel or guard; password or countersign. 2. a word or phrase expressive of a principle or rule of action; slogan: Conservation has been our watchword. 3. a rallying cry of a party, club, team, etc.
Text fits
Save
Cancel