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The [interpretation] of popular culture—comics, [video games], pop music, blockbuster films, fan fiction, and fashion—as meaningful texts worthy of serious analysis. Pop culture hermeneutics rejects the old high/low culture distinction, arguing that what millions of people consume and create is deeply revealing of collective hopes, fears, and contradictions. It examines how a superhero film negotiates masculinity, how a pop song’s production choices encode emotional cues, how a gaming community develops its own interpretive traditions. Pop culture hermeneutics is not about “guilty pleasures” but about [understanding] the texts that actually shape most people’s lives.
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