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Biases that are deliberately concealed from others, often because they are [socially unacceptable] or would damage one's reputation. Unlike hidden biases (unconscious), secret biases are known to the biased [individual] but actively hidden. They may be revealed in anonymous settings, leaked [communications], or moments of unguarded speech. Secret biases explain the gap between what people say publicly and what they do privately. They are common in contexts where social desirability pressures conflict with genuine attitudes.
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