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The eroding behaviors and ideas surrounding upper middle class white men aged 20-35. Their ideology is based off of: the Kelce Brothers, Shane Gillis, Pat McAfee, Theo Von and occasionally Joe Rogan. Kulture bro's can be seen wearing On Clouds, discussing sports betting, and recovering from a Michelob Ultra filled night out with their friends where they "totally could have hooked up with that chick but just didn't want to." They drink Celcius, chew Zyn, and think March Madness is something you should take off work for. They think Michael Jordan is better than Lebron, even though they never watched him play, and get awkwardly aggressive when talking about the WNBA. They think Kamala Harris is worse than Kim Jong Un and Donald Trump / JD Vance are "actually fixing our economy and infrastructure."
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