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Luxury Brand: A company that doesn’t just sell products, but sells access. Often limits supply on purpose and picks who they sell to, turning shopping into a members-only club. Brands like Ferrari, Louis Vuitton, Hermès, Rolex, and other high-end watchmakers set strict standards for their customers — money helps, but being “the right type” matters more. Break their rules, damage the image, or don’t play the game, and you’re quietly chucked out of the club.
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