Skip to main content
Dictionary
Store
Blog
World
Help
Advertise
Chat
System Status
Information Collection Notice
Trademark Concerns
reCAPTCHA Privacy
Terms of Service
reCAPTCHA Terms
Privacy Policy
Accessibility
Report a Bug
Data Request
Contact Us
Security
DMCA
© 1999–2026 Urban Dictionary ®
Mugs
Tees
Hoodies
Pro Customization
Create unique products with your own words and definitions
Preview
Personalize Your Design
Your Word
Your Definition
/dʌm‑ædz/ Definition: An informal, mildly vulgar slang term used to describe a batch of foolish, incompetent, or embarrassingly inept advertisements or promotional pitches—often those that fail spectacularly, showing a total lack of thought or taste. Formed analogously to “dumbass”, which is rooted in dumb (“stupid”) + ass (“foolish person”) Just as “dumbass” refers to a person acting without intelligence, “dumbads” refers to ads that act (or perform) as if they’re stupid. Connotations: Plural-only usage: You’d rarely say “a dumbad”; instead, “those dumbads” or “these dumbads.” Casual and biting: Ideal for social media critiques, ad reviews, marketing-rip critique posts, or conversational snark. Vulgar-adjacent: Similar register to “dumbass”—not suited for formal/business writing, but fine for comedic or irreverent commentary.
Text fits
Save
Cancel